2024-03-28

Performances tales

Tales of athletes, sportspeople and their achievements with a focus on the importance of footwear and soles in their lives, sports and work.

etnies Skater Aurelien Giraud Triumphs at the 2024 SLS Paris in his new Signature Shoe, the Aurelian Michelin
Performances tales

etnies Skater Aurelien Giraud Triumphs at the 2024 SLS Paris in his new Signature Shoe, the Aurelian Michelin

French skateboarder Aurelien Giraud won the hearts of the Parisian crowd while wearing his innovative pro model skate shoe by etnies, combining style...

STEVE MADDEN: from the trunk of the car to success, an extraordinary story
Performances tales

STEVE MADDEN: from the trunk of the car to success, an extraordinary story

Starting with a car, 500 pairs of shoes and only $1,100, Steve Madden has charted a successful path that has led him to...

cabin crew | flight attendant
Performances tales

Fashionably flying in style: the transformation of flight attendant uniforms

From the civil rights struggle to high fashion brands: a journey through the evolution of flight attendant uniforms

U-Power: safety footwear in step with contemporary fashion
Performances tales

U-Power: safety footwear in step with contemporary fashion

U-Power's incredible story in the context of the "workwear" trend: a limitless influence of style and materials in workwear

AN EVENING AT THE THEATRE: What to wear?
Performances tales

AN EVENING AT THE THEATRE: What to wear?

Find out how you might dress for a night at the theatre. Tips and tricks for the perfect look for men and women!

Magnum Boots and Sam Foster's heroic feat in the Run for a Reason Half Marathon in Perth
Performances tales

Magnum Boots and Sam Foster’s heroic feat in the Run for a Reason Half Marathon in Perth

Meet Sam, the firefighter who completed the half marathon wearing a uniform, boots included!

Photo credit: Jenda Kubeš | Pexels
Performances tales

Behind the scenes of Formula 1

There are many figures in a Formula 1 paddock. From the engineers to the team principal, everyone needs appropriate clothing that can combine...

Enrica Merlo: A Volleyball Icon's Journey of Dedication and Excellence
InterviewPerformances tales

Enrica Merlo: A Volleyball Icon’s Journey of Dedication and Excellence

From a young enthusiast to international stardom: exploring the triumphs and insights of a sporting legend.

The story of the OCR discipline through the eyes of champion Alessandro Coletta
Performances talesInterview

The story of the OCR discipline through the eyes of champion Alessandro Coletta

Alessandro Coletta, Italian and European champion, tells us about the beauty of OCR (Obstacle Course Race) and the importance of the correct equipment...

Safety footwear focuses on comfort and sustainability
Performances tales

Safety footwear focuses on comfort and sustainability

Many innovations were presented at the A+A fair in Dusseldorf, from ultra-light or hyper-comfortable soles to environmentally conscious production systems.

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