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Second Hand Footwear, is there any good news?

The global second-hand footwear market is growing due to sustainable fashion trends and conscious consumption. The market, dominated by non-athletic footwear and led...

Western Boots: A Momentary Fashion or a Long History?

In Search of Lost Style: The Return of Western Boots and the Summer 2024 Trend

ABOUTBLU presents Formula, a sustainable shoe with a certified well-being for workers

Are you looking for a ‘green’ safety shoe? The new collection has been developed with sustainability in mind but also to guarantee workers...

Ambitious Venture: A Leap into Sneaker Excellence

The Ambitious Venture collection is a perfect balance between comfort, style and sustainability. Let's discover it together.

Stefano Dioni’s Adventure in Bali with the Mizuno Wave Daichi 7

Stefano Dioni, a seasoned traveler and sports organizer, shares his Bali adventure equipped with the durable Mizuno Wave Daichi 7.

All weather shoes: the brands that transformed winter footwear for summer

From Ugg sandals to Emu fur slippers: Choose the right footwear and stay fashionable

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Crocs: the evolution of the brand and its cultural impact through collaborations

From disdain to trend, here's how Crocs won over Generation Z through successful collaborations

The ballerina revolution: the Balenciaga Leopold

Do you think that ballet flats are only intended for women? Well, Demna Gvasalia challenges this conception, and Balenciaga introduces the Leopold, an...

Dylan Murry: when racing is a matter of approach

Dylan Murry. The young american racing driver and his attention to detail in equipment selection

The evolution of the tactical shoe

The tactical shoe, the one mainly adopted by military forces, and uniform models in general, are experiencing a strong surge in sales, as...

Our Interviews

La Tommy: The Swimrun Athlete Balancing Success, Career, and Social Commitment

An example of passion, resilience, and dedication in sports and social responsibility, she is Tommy.

Speedland: the Founders’ synergy transforming trail running footwear

When experience, innovation and style come together in one brand. The speedland story.

Xero Shoes: onto the barefoot way

Founded in 2009 and headquartered in Broomfield, Colorado, Xero Shoes has evolved into the top barefoot-style shoe brand in the U.S., with customers...

Story of Susanna Belli – Italian Spartan Race champion (female, 18-24)

The athlete who inspires with her passion, determination and winning mentality. The Italian Spartan race 18-24 champion.

PARLANTI: The Rome-Based Boot Shop That Rose to Equestrian Prominence in 1987

A history of passion, curiosity and constant listening to the market, how Parlanti has evolved

Traction technology: the result of a combination of compound family and tread design

Traction, JV International's technology developed for the outdoor world (and beyond)


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Comfort and Style: A follow-up of Vaneda’s Journey

Footwear evolution: navigating nature, fashion, and duty with Vaneda

How to choose field hockey shoes?

Learn the critical importance of field hockey shoes, how this specialized footwear can transform your game, and discover 3 recommended models that will...

Do you know the footwear pop star Taylor Swift wears on her Eras Tour?

The footwear pop star Taylor Swift wears on her Eras Tour and in her daily life, from Christian Louboutin creations to sought-after New...

Mattia Prignacchi on an adventure with Garmont Chrono GTX

Footwear evolution: navigating nature, fashion, and duty with Vaneda

How to choose the best padel shoes: what you need to know

Padel is a fast-growing sport suitable for everyone. It is important to choose the right shoe to improve performance and avoid injury: discover...

All crazy about boots

They cross the runways with momentum, and it doesn't have to be only women's ones. And even very young designers seem to be...

Baliston: the smart shoe at the service of people

Sustainability, technology and connections: Baliston enters the world of footwear by bringing a new relationship between the customer and the product.

Travel in style, but travel green

For many people, leaving means traveling even very far, facing journeys of many hours. So, functionality, comfort, versatility are required. But, also, to...