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- Performances tales
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Can vegetable – tanned leather be considered green?
The Genuine Italian Vegetable-Tanned Leather Consortium has measured the average bio-based carbon content in its leathers. Good news: it is 95%.
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Walking the Via Francigena, Discovering Slow Tourism
Following the footsteps of ancient Romans along the Via Francigena, which offers breathtaking landscapes from Canterbury to Rome. A travel proposal for Summer...
Why knit is perfect for sports shoes (and more)
For the past few years, shoes made with knit uppers have caught on. They have enjoyed success because of their indisputable advantages of...
La Tommy: The Swimrun Athlete Balancing Success, Career, and Social Commitment
An example of passion, resilience, and dedication in sports and social responsibility, she is Tommy.
FILA: The Grit of the Past and the Innovation of the Present in the Footwear World.
A premium lifestyle sportswear brand that sublimates Italian passion into fashion - The beginning of Fila
fiberlite, 2 components lots of benefits
fiberlite technology was conceived and designed to ensure a high level of lightness in the soles and, consequently, in the shoes (but that's...
Vaneda: an encounter with nature should not be a luxury, the promise since 2004
Vaneda, the Turkish brand born for outdoor activities, and more.
Timberland: 50 years of success founded on passion, innovation and sustainability
From Nathan Swartz's roots in footwear to leadership in design, environmental commitment and manufacturing excellence. The magnificent story of Timberland.
WINQS: The story of a friendship that gave birth to a revolutionary sports brand
WINQS: the perfect fusion of urban performance and trail adventure.
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Marco Confortola: The Dream of Conquering the 14 Eight-Thousanders Crown
'No pain no gain' is the motto that stands with Marco Confortola in his quest to complete all the world's highest peaks.
A dive into Swimrun through the gaze of champions Renato and Paolo
Inside the swimrun with two Italian athletes.
Can an insole make a shoe more environmentally friendly?
Ortholite, a leading international supplier of insoles, is convinced of this and is offering more and more sustainable lines in its catalog.
In the Shoes of a Health Worker: A Life on the Ward
Backbone of society, heroes of the pandemic. We take a look at the everyday life of the health care workers.
Our Interviews
La Tommy: The Swimrun Athlete Balancing Success, Career, and Social Commitment
An example of passion, resilience, and dedication in sports and social responsibility, she is Tommy.
Dylan Murry: when racing is a matter of approach
Dylan Murry. The young american racing driver and his attention to detail in equipment selection
Traction technology: the result of a combination of compound family and tread design
Traction, JV International's technology developed for the outdoor world (and beyond)
Miguel Pomares (Ecoalf): how to make the difference in fashion universe
An interview with Miguel Pomares (Ecoalf)
The everlasting youngster of cross country: Martino Fruet
A devoted love of cycling and all its forms
Vaneda: an encounter with nature should not be a luxury, the promise since 2004
Vaneda, the Turkish brand born for outdoor activities, and more.
Story of Susanna Belli – Italian Spartan Race champion (female, 18-24)
The athlete who inspires with her passion, determination and winning mentality. The Italian Spartan race 18-24 champion.
A dive into Swimrun through the gaze of champions Renato and Paolo
Inside the swimrun with two Italian athletes.
Astrid Vinatzer: from skiing to cooking, choose equipment carefully
Different disciplines, many similarities. Interview with Astrid Vinatzer
From the mountains to the sea with the Formula compound family
Formula: a technology suitable for different contexts and conditions.
How many ways can you lace a shoe? (part 1)
Let's talk about how to get the perfect fit with shoe fasteners other than the classic string. Magnets, Velcro, casters and zippers, and...
The everlasting youngster of cross country: Martino Fruet
A devoted love of cycling and all its forms
The revolution of BOA Fit System, from a specific demand to a versatile solution
The BOA Fit System and the importance of the sole for maximum performance and comfort
From the mountains to the sea with the Formula compound family
Formula: a technology suitable for different contexts and conditions.
VM Footwear: safety and innovation at your feet
High-tech work and safety footwear for reliable protection and superior comfort.
Grip is your best friend, even in the city
Why grip is so important, not only on technical footwear but also in everyday footwear, and how you get it.
Mountain boots: features for professional and rescuers
Learn what are the crucial features of mountain boots to ensure stability, traction and protection in the challenges of professional hikers and rescuers.
Our story cannot last. When it’s time to change your work shoes.
Work shoes also have an expiration date, but how long they last depends a lot on the context of use, the quality of...
Speedland: the Founders’ synergy transforming trail running footwear
When experience, innovation and style come together in one brand. The speedland story.
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- Performances tales
- Performances tales
